Hyundai hopes to set how abbreviated realized your traditional brand in Europe by the introduction of the new dynamic Hyundai, presented to change on the world stage for the first time in the Geneva Motor Show in 2011.
Designed and developed the company in the European R & d based in bath, Germany, segment d Hyundai abbreviated moves a premium ‘modern’ position on the continent, for consumers with high quality and features quality vehicles at affordable prices.
4.7-Meter-long Hyundai abbreviated supported by industry best Hyundai assurance, fully transparent go first sale in the form of car, five-year triple care. This package attracted European consumers to the brand in 2010 by combining an unlimited guarantee for five years, five years breakdown service and five years of the controls of the State of the vehicle.
“The new abbreviated which captures perfectly the spirit the new slogan of the Hyundai brand” new way of thinking.”, said Allan Rushforth, Senior Vice President and Chief Operating Officer of Hyundai Motor Europe GmbH.” “Hyundai is a sign of how far it has in recent years come and really embodies what we mean when we talk about a”modern premium brand”.
“It could be argued that our new car is largest for years.” We are very pleased to bring to market, and we believe the notoriously competitive D Segmento a success in Europe. Starting of the car in the shape of the car in the first place, a style of the body, which is responsible for more than 50% of sales in this segment, we want an immediate impression with European motorists “added Rushforth.”
Hyundai expects the European D-segment with 12.6% grow over the next five years, with experts from the industry forecast total sales volumes of 890.000 units of the continent in 2016. With a sales target fat 60,000 units for first the Hyundai abbreviated sales in 2012, Hyundai denies Toyota Avensis for a place on five marketing d chart segments.
The original inspiration for the Hyundai abbreviated goes back to the car of the concept of sex. Genus vision of Hyundai in Europe one alternative only in the segment D, combination of practical way with emotional design. Genus helped a new identity for the company, with the debut of the hexagonal Grill, smithing has an attribute that brand created face Hyundai in Europe.
“He developed the concept of gender and had our vision of a single European car in the abbreviated”, said Thomas Bürkle Chief Designer at the center of European technology of the Hyundai.
“The design constitutes a development of the language of the unique way, Hyundai,” fluidic sculpture ‘, create a lean, elegant car with absolute comfort and load capacity. “” While the outside of the Hyundai abbreviated characterized itself by its fluid shape and striking graphic elements, that inner focuses on his tasks the sculptural and ergonomically optimized”, Bürkle closed.”
Abbreviated to the design of the sport levels must not negatively on interior comfort. The wheelbase is 2.77 m and the car are better in its class for front head (1025mm), shoulder (1455mm) and space for the legs (1170mm) dimensions. These promises awesome luggage capacity for all inhabitants, spend longer time in Hyundai or walk on the comfortable d segments available. Taxation in the abbreviated includes several of their own among the participants in the class, with numbers up to 1719 litres with folded down roll back seat rich of 553 L rear seats.
The new Hyundai abbreviated V engines are compatible with euro two petrol and two with the option of four. These units include a list of the power of 115 PS, 177 PS with delivery of torque in a wide range of engine speed, spread the abbreviated to drive a nice car around the city or on the highway. Manual and automatic gearboxes will also be offered. In a segment, in which the diesel-more than 75% of total sales models, dar, Hyundai expects 1.7 litre diesel U-II unit development of 136 PS is the most popular engine between private buyers and fleets.